With over seven years of experience in the music industry, Mimi currently leads the Digital and TV department at Your Army, where she specialises in securing impactful TV, digital, and podcast opportunities for a diverse range of artists. She's passionate about championing emerging talent and throughout her career, has worked with a dynamic roster of artists including Victor Ray, Courteeners, Getdown Services, Jessica Winter, Mogwai, Justice, Jade Bird, and many more, supporting their growth and visibility across key media platforms.